Innovative approaches to marketing and distribution of specialty grains and value-added products
Second of two presentations at the 2018 NOFA-NJ Winter Conference:
Lauren Melodia, Center for Agricultural Development & Entrepreneurship (CADE) and Dr. Elizabeth Dyck, Organic Growers’ Research and Information-Sharing Network (OGRIN
How can farmers and processors best deliver high-quality grains and other value-added products to consumers while optimizing profitability? This workshop will focus on innovative approaches to marketing and distribution of locally/regionally produced food, including food hubs, bread and grain shares, web-based sales, mobile processing facilities, farmer-organized distribution services, value chains, and informal cooperatives. Strategies for promoting specialty grains and other value-added products as well as storage and packaging tips to protect and enhance product quality will also be covered.
Location: Rutgers Douglass Student Center, New Brunswick, NJ. For registration and more information, go to https://nofanj.org/winter-conference.